The May edition will be out next week.
Each month I take an important aspect of employer engagement and offer guidance on how to deal with that issue.
The feature article in April was entitled:
Sign up for our list and stay the course!
It was about getting employers to sign up for your e-newsletter and other communications. It was also about making sure you keep people on your list and opening your e-mails.
When you sign up for the newsletter you'll be able to download our special report:
Bridging the Funding Gap.
The title says it all. It's a guide to help you to earn more income from non-governmental sources.
The main sections in the report are headed:
- Be clear about how much revenue you want to generate from employers
- Be clear about who you serve
- Be clear about what you are selling
- Face up to the big challenge
- Create a customer pipeline
- Manage relationships with employers
- Build your reputation
- Promote your organisation effectively
- Get some feedback
- Measure and improve
Remember, you'll receive the Attract More Business newsletter, too.
This month I'll be writing about how to get employers to hand over real money.
So, I look forward to sharing this information with you.
The sign-up box for our Attract More Business newsletter is on the right hand side of the screen.
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