Friday 21 May 2010

Attract More Business - Newsletter

Have you signed up for our Attract More Business newsletter yet?

The May edition will be out next week.

Each month I take an important aspect of employer engagement and offer guidance on how to deal with that issue.

The feature article in April was entitled:

Sign up for our list and stay the course!

It was about getting employers to sign up for your e-newsletter and other communications. It was also about making sure you keep people on your list and opening your e-mails.

When you sign up for the newsletter you'll be able to download our special report:

Bridging the Funding Gap.

The title says it all. It's a guide to help you to earn more income from non-governmental sources.

The main sections in the report are headed:
  1. Be clear about how much revenue you want to generate from employers
  2. Be clear about who you serve
  3. Be clear about what you are selling
  4. Face up to the big challenge
  5. Create a customer pipeline
  6. Manage relationships with employers
  7. Build your reputation
  8. Promote your organisation effectively
  9. Get some feedback
  10. Measure and improve
The report is filled with useful advice that you can apply today, so you might want to take a look. All of the advice will also help providers looking to achieve the TQS.

Remember, you'll receive the Attract More Business newsletter, too.

This month I'll be writing about how to get employers to hand over real money.

So, I look forward to sharing this information with you.

The sign-up box for our Attract More Business newsletter is on the right hand side of the screen.

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